Revitalize
Your Health, Simplified
Revitalize
Your Health, Simplified
Revitalize
Your Health, Simplified
The Problem
The Problem
Most wellness apps are overloaded with features and categories, making healthy habits feel confusing instead of motivating.
Most wellness apps are overloaded with features and categories, making healthy habits feel confusing instead of motivating.
Most wellness apps are overloaded with features and categories, making healthy habits feel confusing instead of motivating.
The Solution
The Solution
Revitalize simplifies the journey with an intuitive interface and small, manageable steps. Clear flows and gradual progress keep users engaged and on track.
Revitalize simplifies the journey with an intuitive interface and small, manageable steps. Clear flows and gradual progress keep users engaged and on track.
Revitalize simplifies the journey with an intuitive interface and small, manageable steps. Clear flows and gradual progress keep users engaged and on track.
My Role
My Role
My Role
UX Researcher
UX Researcher
UX Researcher
UX Designer
UX Designer
UX Designer
UI Designer
UI Designer
UI Designer
Tools
Tools
Tools
Figma
Figma
Figma
X (Twitter)
X (Twitter)
X (Twitter)
Midjourney
Midjourney
Midjourney
Notion
Notion
Notion
Adobe Illustrator
Adobe Illustrator
Adobe Illustrator
Timeline
Timeline
Timeline
8 weeks
8 weeks
8 weeks
Process
Process
Process
Research
Research
Research
Design
Design
Design
Prototype
Prototype
Prototype
The market is growing. So are user expectations.
The market is growing. So are user expectations.
The market is growing. So are user expectations.
With the fitness app industry projected to hit $124.8B by 2030, the opportunity to improve digital wellness tools is massive. But users aren't just looking for features — they want focus. A Twitter survey revealed a clear demand for reward-based motivation and smart tools like AI coaching, pointing toward a future where engagement and guidance go hand in hand.
With the fitness app industry projected to hit $124.8B by 2030, the opportunity to improve digital wellness tools is massive. But users aren't just looking for features — they want focus. A Twitter survey revealed a clear demand for reward-based motivation and smart tools like AI coaching, pointing toward a future where engagement and guidance go hand in hand.
With the fitness app industry projected to hit $124.8B by 2030, the opportunity to improve digital wellness tools is massive. But users aren't just looking for features — they want focus. A Twitter survey revealed a clear demand for reward-based motivation and smart tools like AI coaching, pointing toward a future where engagement and guidance go hand in hand.
Looking at the best to build something better.
Looking at the best to build something better.
Looking at the best to build something better.
I analyzed the top 3 fitness apps, exploring their core features, user flows, and App Store feedback. Patterns from user reviews revealed what worked, what didn’t, and where users struggled — shaping Revitalize’s priorities and overall strategy.
I analyzed the top 3 fitness apps, exploring their core features, user flows, and App Store feedback. Patterns from user reviews revealed what worked, what didn’t, and where users struggled — shaping Revitalize’s priorities and overall strategy.
I analyzed the top 3 fitness apps, exploring their core features, user flows, and App Store feedback. Patterns from user reviews revealed what worked, what didn’t, and where users struggled — shaping Revitalize’s priorities and overall strategy.
FitON
FitON
Nike Training Club
NTC
My Fitness Pal
My Fitness Pal
The Good:
The Good:
All apps offer some level of personalization. Whether it’s tailored workout, customized meal plans, or adaptive training, personalization enhances user engagement.
All apps offer some level of personalization. Whether it’s tailored workout, customized meal plans, or adaptive training, personalization enhances user engagement.
All apps offer some level of personalization. Whether it’s tailored workout, customized meal plans, or adaptive training, personalization enhances user engagement.
The Bad:
The Bad:
Users sometimes find the navigation within the apps to be unintuitive, making it hard to find specific features.
Users sometimes find the navigation within the apps to be unintuitive, making it hard to find specific features.
Users sometimes find the navigation within the apps to be unintuitive, making it hard to find specific features.
Some Complaints by the users
Fit On doesn’t connect with the apple health app.
Fit On doesn’t connect with the apple health app.
The video mode in NTC is horrible, the app was perfect before the update.
The video mode in NTC is horrible, the app was perfect before the update.
My Fitness Pal Lacks clarity. The content is visually engaging and gets confusing.
My Fitness Pal Lacks clarity. The content is visually engaging and gets confusing.
Some Complaints by the users
Fit On doesn’t connect with the apple health app.
The video mode in NTC is horrible, the app was perfect before the update.
My Fitness Pal Lacks clarity. The content is visually engaging and gets confusing.
Design
Design
In order to outline key functionality, I created a simple flow diagram of the main tasks users can perform in the app. The core user journey is shown below.
In order to outline key functionality, I created a simple flow diagram of the main tasks users can perform in the app. The core user journey is shown below.
Once the flow diagram was established, I began creating low-fidelity wireframes of the main user flows - focusing on key screens like onboarding, workout tracking, and progress monitoring.
Once the flow diagram was established, I began creating low-fidelity wireframes of the main user flows - focusing on key screens like onboarding, workout tracking, and progress monitoring.
In order to outline key functionality, I created a simple flow diagram of the main tasks users can perform in the app. The core user journey is shown below.
Once the flow diagram was established, I began creating low-fidelity wireframes of the main user flows - focusing on key screens like onboarding, workout tracking, and progress monitoring.
After completing the flows and basic wireframes, I moved forward to create the high-fidelity designs. Consistency in visual language and thoughtful aesthetics were the guiding principles throughout this process.
After completing the flows and basic wireframes, I moved forward to create the high-fidelity designs. Consistency in visual language and thoughtful aesthetics were the guiding principles throughout this process.
I focused on creating an engaging interface that encourages daily interaction, while ensuring the design supports user motivation and progress tracking. Each screen was created to make fitness goals feel achievable and rewarding.
I focused on creating an engaging interface that encourages daily interaction, while ensuring the design supports user motivation and progress tracking. Each screen was created to make fitness goals feel achievable and rewarding.
After completing the flows and basic wireframes, I moved forward to create the high-fidelity designs. Consistency in visual language and thoughtful aesthetics were the guiding principles throughout this process.
I focused on creating an engaging interface that encourages daily interaction, while ensuring the design supports user motivation and progress tracking. Each screen was created to make fitness goals feel achievable and rewarding.
Prototype
Prototype
Prototype
I connected my high-fidelity designs into an interactive prototype to validate the user experience.
I tested the prototype with 4 users, focusing on the registration flow and core app navigation.
I connected my high-fidelity designs into an interactive prototype to validate the user experience.
I tested the prototype with 4 users, focusing on the registration flow and core app navigation.
Through moderated testing sessions, I collected real-time feedback about their experience with Revitalize. Each participant was given specific tasks while being observed, with follow-up questions targeting the app's intuitiveness and ease of use.
Through moderated testing sessions, I collected real-time feedback about their experience with Revitalize. Each participant was given specific tasks while being observed, with follow-up questions targeting the app's intuitiveness and ease of use.
I connected my high-fidelity designs into an interactive prototype to validate the user experience.
I tested the prototype with 4 users, focusing on the registration flow and core app navigation.
Through moderated testing sessions, I collected real-time feedback about their experience with Revitalize. Each participant was given specific tasks while being observed, with follow-up questions targeting the app's intuitiveness and ease of use.
Reflection
Reflection
Reflection
Designing Revitalize challenged me to deeply understand the fitness app landscape and diverse user needs. The research phase revealed crucial insights about balancing workout effectiveness with accessibility - a key tension in fitness applications. Through the iterative design process, I learned valuable lessons about creating motivating experiences that support users in their fitness journeys.
Designing Revitalize challenged me to deeply understand the fitness app landscape and diverse user needs. The research phase revealed crucial insights about balancing workout effectiveness with accessibility - a key tension in fitness applications. Through the iterative design process, I learned valuable lessons about creating motivating experiences that support users in their fitness journeys.
This conceptual project pushed me to consider how design can make fitness tracking more engaging while maintaining scientific accuracy. The process strengthened my ability to translate fitness industry insights into meaningful design decisions and reinforced the importance of inclusive design in health products. The experience proved both challenging and transformative.
This conceptual project pushed me to consider how design can make fitness tracking more engaging while maintaining scientific accuracy. The process strengthened my ability to translate fitness industry insights into meaningful design decisions and reinforced the importance of inclusive design in health products. The experience proved both challenging and transformative.
Designing Revitalize challenged me to deeply understand the fitness app landscape and diverse user needs. The research phase revealed crucial insights about balancing workout effectiveness with accessibility - a key tension in fitness applications. Through the iterative design process, I learned valuable lessons about creating motivating experiences that support users in their fitness journeys.
This conceptual project pushed me to consider how design can make fitness tracking more engaging while maintaining scientific accuracy. The process strengthened my ability to translate fitness industry insights into meaningful design decisions and reinforced the importance of inclusive design in health products. The experience proved both challenging and transformative.
Like what you see?
Like what you see?
Like what you see?
Let’s build something sharp, fast, and made to work.
Let’s build something sharp, fast, and made to work.
Let’s build something sharp, fast, and made to work.
Say Hello
Say Hello
Say Hello
filipe.tavaresnunes.design@gmail.com
filipe.tavaresnunes.design@gmail.com
filipe.tavaresnunes.design@gmail.com
Projects
Projects
Projects
© 2025 Filipe Nunes
© 2025 Filipe Nunes
© 2025 Filipe Nunes