HERMES

HERMES

Crypto management made easy.

Crypto management made easy.

The Problem

The Problem

Existing crypto wallets can be complex and intimidating for beginners, hindering broader adoption of cryptocurrency. Security features are often overly technical, and user interfaces lack intuitiveness.

Existing crypto wallets can be complex and intimidating for beginners, hindering broader adoption of cryptocurrency. Security features are often overly technical, and user interfaces lack intuitiveness.

Existing crypto wallets can be complex and intimidating for beginners, hindering broader adoption of cryptocurrency. Security features are often overly technical, and user interfaces lack intuitiveness.

The Solution

The Solution

Hermes simplifies cryptocurrency management through an intuitive interface, making digital assets accessible to everyone. By combining robust security with user-friendly design, it bridges the gap between functionality and usability.

Hermes simplifies cryptocurrency management through an intuitive interface, making digital assets accessible to everyone. By combining robust security with user-friendly design, it bridges the gap between functionality and usability.

Hermes simplifies cryptocurrency management through an intuitive interface, making digital assets accessible to everyone. By combining robust security with user-friendly design, it bridges the gap between functionality and usability.

My Role

My Role

My Role

UX Researcher

UX Researcher

UX Researcher

UX Designer

UX Designer

UX Designer

UI Designer

UI Designer

UI Designer

Tools

Tools

Tools

Figma

Figma

Figma

X (Twitter)

X (Twitter)

X (Twitter)

Midjourney

Midjourney

Midjourney

Notion

Notion

Notion

Adobe Illustrator

Adobe Illustrator

Adobe Illustrator

Timeline

Timeline

Timeline

10 weeks

10 weeks

10 weeks

Process

Process

Process

Research

Research

Research

Design

Design

Design

Prototype

Prototype

Prototype

Design System

Design System

Design System

Designing without research is guessing.

I don’t guess.

Designing without research is guessing.

I don’t guess.

Research shows that while crypto interest is rising fast, complexity remains the biggest barrier. 68% of respondents cited confusion as a major issue. In my own Twitter survey, 50% prioritized security, followed by intuitive UI (33.3%). Advanced DeFi features and low fees were far less important — proving users care more about clarity and trust than advanced functionality.

Research shows that while crypto interest is rising fast, complexity remains the biggest barrier. 68% of respondents cited confusion as a major issue. In my own Twitter survey, 50% prioritized security, followed by intuitive UI (33.3%). Advanced DeFi features and low fees were far less important — proving users care more about clarity and trust than advanced functionality.

Research shows that while crypto interest is rising fast, complexity remains the biggest barrier. 68% of respondents cited confusion as a major issue. In my own Twitter survey, 50% prioritized security, followed by intuitive UI (33.3%). Advanced DeFi features and low fees were far less important — proving users care more about clarity and trust than advanced functionality.

Competitive analysis shaped the product direction.

Competitive analysis shaped the product direction.

Competitive analysis shaped the product direction.

I analyzed the top 3 crypto wallets — their features, UX patterns, customer sentiment, and positioning. This helped reveal what users liked, what was missing, and where Hermes could stand out. These insights guided key decisions around strategy and feature prioritization.

I analyzed the top 3 crypto wallets — their features, UX patterns, customer sentiment, and positioning. This helped reveal what users liked, what was missing, and where Hermes could stand out. These insights guided key decisions around strategy and feature prioritization.

Phantom

Phantom

Metamask

Metamask

Exodus

Exodus

The Good:

The Good:

Some wallets extend beyond mere storage, acting as gateways to the exciting world of Decentralized Finance (DeFi). This opens doors to explore innovative financial opportunities like staking and lending, all within a familiar interface.

Some wallets extend beyond mere storage, acting as gateways to the exciting world of Decentralized Finance (DeFi). This opens doors to explore innovative financial opportunities like staking and lending, all within a familiar interface.

Some wallets extend beyond mere storage, acting as gateways to the exciting world of Decentralized Finance (DeFi). This opens doors to explore innovative financial opportunities like staking and lending, all within a familiar interface.

The Bad:

The Bad:

Security concerns include the need to relinquish control of private keys and the risk of phishing attacks with browser extension wallets. Other issues are restricted blockchain support and closed-source software limiting codebase verification.

Security concerns include the need to relinquish control of private keys and the risk of phishing attacks with browser extension wallets. Other issues are restricted blockchain support and closed-source software limiting codebase verification.

Security concerns include the need to relinquish control of private keys and the risk of phishing attacks with browser extension wallets. Other issues are restricted blockchain support and closed-source software limiting codebase verification.

Some Complaints by the users

Some Complaints by the users

Phantom doesn’t have a desktop app which sometimes is essential when doing DeFi.

Phantom doesn’t have a desktop app which sometimes is essential when doing DeFi.

Phantom doesn’t have a desktop app which sometimes is essential when doing DeFi.

Metamask has an overwhelming Interface, it can be confusing to use.

Metamask has an overwhelming Interface, it can be confusing and difficult to use.

Metamask has an overwhelming Interface, it can be confusing to use.

Exodus lacks 2FA for added security, which is a standard feature in many other wallets.

Exodus lacks 2FA for added security, which is a standard feature in many other wallets.

Exodus lacks 2FA for added security, which is a standard feature in many other wallets.

Design began with logic, not visuals.

Design began with logic, not visuals.

Design began with logic, not visuals.

To define key functionality, I mapped core user flows, especially around wallet actions in the dashboard section. Once the structure was clear, I created low-fidelity wireframes in Figma for both the app and the landing page, with extra attention to mobile usability.

To define key functionality, I mapped core user flows, especially around wallet actions in the dashboard section. Once the structure was clear, I created low-fidelity wireframes in Figma for both the app and the landing page, with extra attention to mobile usability.

High-fidelity with high intent.

High-fidelity with high intent.

High-fidelity with high intent.

Once the flows and wireframes were set, I moved into high-fidelity design in Figma, focusing on sharp visuals, responsive layouts, and a cohesive look across both the wallet and landing page. The landing header was designed to convert, with just enough visual flair to grab attention without sacrificing clarity.

Prototype

Prototype

Prototype

Conducted usability testing with 6 crypto-native users through moderated sessions, focusing on navigation and dark mode accessibility. Participants completed specific tasks while providing real-time feedback on interface intuitiveness and usability.

Conducted usability testing with 6 crypto-native users through moderated sessions, focusing on navigation and dark mode accessibility. Participants completed specific tasks while providing real-time feedback on interface intuitiveness and usability.

Developed a comprehensive design system featuring reusable components and standardized patterns to ensure visual coherence and scalability. The framework supports ongoing feature development while maintaining brand consistency across the product ecosystem, with documented spacing, typography, and color variables.

Developed a comprehensive design system featuring reusable components and standardized patterns to ensure visual coherence and scalability. The framework supports ongoing feature development while maintaining brand consistency across the product ecosystem, with documented spacing, typography, and color variables.

Conducted usability testing with 6 crypto-native users through moderated sessions, focusing on navigation and dark mode accessibility. Participants completed specific tasks while providing real-time feedback on interface intuitiveness and usability.

Developed a comprehensive design system featuring reusable components and standardized patterns to ensure visual coherence and scalability. The framework supports ongoing feature development while maintaining brand consistency across the product ecosystem, with documented spacing, typography, and color variables.

Reflection

Reflection

Reflection

Designing Hermes challenged me to deeply understand crypto user needs and market dynamics. The research phase revealed crucial insights about balancing security with usability - a key tension in crypto products. By conducting user testing and iterating on the design system, I learned valuable lessons about creating intuitive experiences in complex technical spaces.

Designing Hermes challenged me to deeply understand crypto user needs and market dynamics. The research phase revealed crucial insights about balancing security with usability - a key tension in crypto products. By conducting user testing and iterating on the design system, I learned valuable lessons about creating intuitive experiences in complex technical spaces.

Designing Hermes challenged me to deeply understand crypto user needs and market dynamics. The research phase revealed crucial insights about balancing security with usability - a key tension in crypto products. By conducting user testing and iterating on the design system, I learned valuable lessons about creating intuitive experiences in complex technical spaces.

This conceptual project pushed me to consider how design can make cryptocurrency more accessible while maintaining robust security standards. The process strengthened my ability to translate user research into meaningful design decisions and reinforced the importance of systematic thinking in product development. The experience proved both challenging and rewarding.

This conceptual project pushed me to consider how design can make cryptocurrency more accessible while maintaining robust security standards. The process strengthened my ability to translate user research into meaningful design decisions and reinforced the importance of systematic thinking in product development. The experience proved both challenging and rewarding.

This conceptual project pushed me to consider how design can make cryptocurrency more accessible while maintaining robust security standards. The process strengthened my ability to translate user research into meaningful design decisions and reinforced the importance of systematic thinking in product development. The experience proved both challenging and rewarding.

Like what you see?

Like what you see?

Like what you see?

Let’s build something sharp, fast, and made to work.

Let’s build something sharp, fast, and made to work.

Let’s build something sharp, fast, and made to work.

Say Hello

Say Hello

Say Hello

filipe.tavaresnunes.design@gmail.com

filipe.tavaresnunes.design@gmail.com

filipe.tavaresnunes.design@gmail.com

Social Media

Social Media

Social Media

© 2025 Filipe Nunes

© 2025 Filipe Nunes

© 2025 Filipe Nunes